Portfolio of Work

Reporting/journalism/feature articles

Special marketing publications (writing)
Newspapers and magazines include:
  • The Virginian-Pilot newspaper, home and real estate, community and special-feature sections.
  • Inside Leadership magazine.
  • Inside Business, Hampton Roads' business news journal.
  • Great Neck Life magazine (a Hibu publication).
  • Quaker Life magazine.
  • Builders' Home Showcase magazine.

Books

  • "A History of Optometry in Tidewater, Virginia," by request from the Tidewater Optometric Society.
  • ​"Deploying High: The Man, the Mission and the Story Behind Project Lifesaver International, the Leading Force in Special-Focus Search-and-Rescue for the Cognitively Impaired" (all proceeds help fund PLI's ongoing mission).  
  • "The $10,000 Apostrophe," soon to be released.

Website design, instruction or assistance

  • Website design/redesign.
  • Content development, strategy and creation.
  • Website review and auditing for proper writing, effective messaging, user-friendly navigation, SEO and excellent user experience.
Contact me for up-to-date information.

Media relations and publicity

Although I have garnered much media coverage/attention for numerous clients over the years, I also teach other business people, including authors, and their staffs how to "think like a journalist" and perform their own best media relations and outreach for PR. Want your business to benefit from my insider knowledge? Contact me at 757-749-8264!
Clients include:
  • Inside Business news journal, advertising department, special marketing projects/publications.
  • The Breeden Company real estate development firm.
  • Multiple advertising, marketing and public-relations agencies.
  • Hampton Roads Community Foundation.
  • City of Chesapeake, Virginia, Public Communications Department, annual report magazines.
  • Virginia Arts Festival.
  • York County, Virginia, Office of Economic Development, 2012 annual report magazine.
  • Many others.

Presentations and workshops

Individuals, groups and organizations to host or attend have included:
  • Hampton Roads Chamber of Commerce Business Education Series.
  • Hampton Roads Writers annual conference and Traveling Pen Series workshop.
  • Numerous authors.
  • Local office staffs.
  • Alisa Crider, Communications Coordinator, Hampton Roads Chamber of Commerce.
  • Business and life coaches.
  • Numerous non-profit associations and their members/agents.