Articles About Media Relations, Communications and Writing for Business
- Media Relations, the Journalists' Perspective: An Overview of the Roles, Needs and How to Be Effective in Pursuit of Publicity for Your Business, Book or Cause: An excerpt from the media-relations section of "The $10,000 Apostrophe"
- A Virtual Press Room Makes a Real Difference: Why your website should have a pressroom- or newsroom-style section, what to include, and how to design it for effective media-relations appeal and search-engine optimization.
- How to Prepare for a Radio Interview: Professional advice about preparing for, giving and promoting a good talk-radio interview includes link to my interview with Doug Huggins, host of "The Authors' Talk Show," Feb. 3, 2015.
For your own media outreach, learn the writing style of journalists and media-relations professionals. Get the AP Stylebook at Amazon:
Much more to come! Sign up for The Nutshell to be kept in the loop.