The Nora Firestone Show | Media Relations, Writing, DIY Website and Small-Business Insights - Nora Firestone

Gratitude and Thanksgiving for Pro-American Virtues Part One

11/16/2017

I've written about the power of the virtue of gratitude for almost 10 years, and I've been observing and promoting the virtues of the true American principles that foster and facilitate the powers of creativity, innovation, enterprise and entrepreneurship, compassion and humanitarianism through voluntary charity and more for decades.

This two-part series, airing Nov. 16 and 23, 2017, encourages us to explore and apply a deep sense of gratitude to our appreciation of true American virtues and principles and act to preserve, promote and perpetuate them however possible in the year ahead. The freedom to make our own decisions, design the courses of our own lives, choose our priorities and obligations according to our own values, and earn, save, spend, share and invest our money, time, energy and other resources as we see fit are all rights to be cherished, protected, preserved and promoted from generation to generation of freedom-loving individuals. Listen to Part One here now. Tune in to AM 1110, WKQA radio, on the air or online, from 1 - 2 p.m. Eastern time Nov. 23 for Part Two, pre-recorded with co-host Drew Nickell earlier in the week. Feel free to leave your feedback in the comments section below. Happy Thanksgiving, America!

The Inspiration, Grit and Impact Behind Project Lifesaver International Special Search and Rescue

11/9/2017

Chief Gene Saunders, founder and CEO, tells what it has taken to launch, lead and operate Project Lifesaver International, one of the world's leading special-focus search-and-rescue initiatives. This comprehensive program for people prone to wandering due to cognitive disorders such as Alzheimer's, autism, traumatic brain injury and others, has celebrated more than 3,000 successful missions in its 18-year history. But it hasn't been easy, especially amid naysayers, attempted sabotage and betrayals by trusted confidants. What does it take to sustain one's belief in a mission and empower it to become a mainstay of widespread life-saving impact? Grit, heart, effective leadership, a great team and a bull-headed drive are just the start. Listen now.

Egregious Ads and Business Communications Tips

7/21/2016

Nora Firestone Show on WKQA radio banner.

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For years I've been developing and leading workshops about how and why to avoid common errors in public business messaging, the material from which also comprises my forthcoming book titled (not "entitled"), "The $10,000 Apostrophe," which also covers my "Media Sense and Savvy" instruction on effective media relations and outreach. Today's show is a replay from October 2015 and will enlighten you from this material about business messaging of many kinds. Tune in!

More "Media Sense and Savvy," PR Prowess with Terry Kelley of Meridian Group

3/31/2016

PR pro Terry Kelley of Meridian Group in Virginia Beach talks publicity tips, insights and stories

Public relations pro Terry Kelley of Meridian Group spills the insights (but not the wine).

From 1:00 - 2:00 Thursday, March 31, it’s not just me and the bullhorn on the topic of publicity and media relations! I finally get Terry Kelley, a seasoned public relations professional with Virginia Beach-based Meridian Group PR and advertising agency, into the studio. Terry and I have worked together on several assignments over the years, he as public relations rep and I as newspaper and magazine reporter on the receiving end of his media outreach. He's a consummate pro, and I’ve been planning for months to bring him in to the studio to chat with you, dear listeners. Tune in to Freedom 1110,

Managing ADHD, OCD and More With Neurotherapy and Martial Arts

3/17/2016

Picture of microphones at WKQA radio studio in Norfolk, Va. Photo by Nora Firestone.

WKQA studio. Photo by Nora Firestone.

On 1110 AM, WKQAradio, Dr. C. Rick Ellis of Spectrum Psychological and Neurotherapy Services and martial arts expert Sean Schroeder of OBI Karate School in Virginia Beach share how techniques such as neurofeedback, neurotherapy and the disciplines and practices inherent in various martial arts ...

What You Need to Know About Leasing and Maintaining Commercial Property

2/11/2016

Tim Churchwell, CCIM, of Exit Realty Specialists, and Butch Beckman of Stat Services Virginia join Nora Firestone on the air.

Left to right: Butch Beckman, Tim Churchwell and Nora Firestone on air.

Guests Tim Churchwell, CCIM, of Exit Realty Specialists and Butch Beckman of Stat Services Inc. shed light on some of the most important yet often overlooked or under-considered elements of leasing, occupying and maintaining a commercial property – things business owners wish they had known or done correctly from the start, including disaster/emergency prevention and mitigation and more.

Interested in advertising on The Nora Firestone Show? Download the sponsor sheet here, then click here to contact Nora directly.

New Year's Eve Anti-Socialism Stimulus

12/31/2015

Nora Firestone lets loose decades' worth of observation, disappointment and rightful anger at the overgrowth of government and its dependents and the rise of socialism in America and aims to stimulate like-minded people to stand up with boldness and confidence for freedom’s sake.

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Egregious Ads and More Media Sense and Savvy

10/29/2015

Nora Firestone at Freedom 1110 WKQA radio mic

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What is the car dealership whose ad aims to hook you with double-entendre names of U.S. towns such as Beaver Lick really saying to you? "Hey guys, ha, ha, ha, bring your wives and daughters to our dealership and this is the respect we'll show them." Don't make costly errors in your public business messaging. Tune in to my advice on this issue and more. Spring 2016 update: It seems that the ad writer at a Hampton Roads Ford dealership took my point to heart. That company now touts how much respect it will show a father's daughter. ;)

Pitching the Media: Understanding Journalists, Insights From the Professional Journalists' Perspective

9/17/2015

Nora Firestone discusses media relations in business.

Professional news reporter and writer Nora Firestone shares media-relations tips and insights, including understanding journalists, media outlets, their roles, their needs and their audiences; what journalists look for when selecting a source to contribute and more. Insights from the professional journalists' perspective, based upon talking points from Nora Firestone's original, longstanding media-relations presentations and workshops.

Interested in advertising on The Nora Firestone Show? Download the sponsor sheet here, then click here to contact Nora directly.

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The Role of Great Photography in Company Storytelling, Marketing, Bios, Media Relations and More

9/10/2015

Photographers Harry Gerwien and Erin Clark join Nora Firestone and Larry Cobb at WKQA studio.

Harry Gerwien takes a selfie! Background: Erin Clark, Nora Firestone, producer Larry Cobb.

"Photographs are like fingerprints," according to Photojournalist Harry Gerwien, author of Serendipity: A Chronicle of a Navy Photojournalist. He and portrait photographer Erin Clark of E&E Photography and Nora Firestone will discuss capturing great photos for your company's storytelling, author and professional bios, marketing efforts, media relations/outreach, social media and more ...